City Mortgage Services
Redesigned the corporate identity and created a new ad campaign which increased response rates by 2000% and contributed to a 350% increase in gross revenues in 12 months. Created marketing program and materials for the launch of City's new Broker Lending division which grew to over $8 million in gross monthly revenues in 8 months. Redesigned retail direct mail program and applied data modeling techniques which reduced the cost per loan by 40% leading to a streamlined and strategic direct mail effort.

WFS/Western Financial Bank
Created a new corporate identity which updated and added consistency to WFS's many divisions. Created an Identity Standards Manual which provided uniform usage of the new identity system and increased the effectiveness and power of the WFS family of brands. Designed the user interface for their new online banking service which enabled WFB to grow their online banking from $0 to $200 million in accounts in 5 months.

Clearview Capital Corporation
Created and managed all corporate advertising and marketing programs which contributed to growing gross monthly revenues from $10 million to $70 million within 18 months.

AMRESCO Residential
Created all corporate advertising and marketing materials which assisted in growing gross revenues from $0 to $5 billion within 24 months.

CORE Support Systems
Created a new corporate identity and marketing materials which assisted CORE's sales team in increasing gross revenues by 500% in 18 months.

Strategic Recovery Group, Inc
Created a precision targeted, innovative and creative direct mail campaign that allowed the company to effectively manage the results while providing 100% campaign recognition/recall and a 25% response rate.

Peninsula Trading Company
Created branding and packaging designs for their line of Postickers which allowed them to successfully enter and compete in the club store market. More results to come. Stay tuned!