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Every project starts with the first conversation and we’d love to speak with you. Whether you’re ready to move forward with growing your brand, or just have a few questions about what you’re already doing… we’re here to help!

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CAPABILITIES

CONSULTING SERVICES

The foundation of any successful marketing effort is a the development of a sound brand strategy and a detailed marketing plan. Brotherton’s strategic consulting services include:

  • Brand Strategy
  • Market Research
  • Competitive Analysis
  • Positioning
  • Marketing Plan
  • Creative Criteria
  • Attribute Analysis
  • Focus Group / Survey

CREATIVE SERVICES
Whether you’re looking to take advantage of Packaging, Print, Digital or Broadcast media, Brotherton’s creative team has the expertise required to deliver an integrated marketing campaign that delivers results and avoids known pitfalls. An attention to brand identity ensures each project is designed to your brand specifications, further supporting your marketing objectives. Services include:

  • Brand Identity & Logo
  • Ideation and Naming
  • Direct Email Campaigns
  • Marketing Collateral
  • Direct Mail Programs
  • Outdoor Advertising
  • Packaging Design
  • Photography
  • POP/Exhibit Design
  • Print Advertising
  • Radio / TV spots
  • Web Identity: UI design

PUBLIC RELATIONS
An important part of every advertising and marketing campaign is the use of the press. The strategic production and distribution of professionally crafted press releases provides valuable exposure while establishing your company as an industry expert, reinforcing your advertising and marketing efforts.

MEDIA BUYING
Placing an ad across various media can be a challenging task. Improper placement could have significant negative impact on your campaign. Brotherton’s media experience ensures you benefit from the best pricing and placement available. You benefit from a highly customized media plan that makes the most out of your advertising budget while achieving your marketing objectives.

Brotherton

Brotherton | Building Better Brands

Brotherton is a brand consultancy and marketing communications firm offering innovative strategy and design solutions. We have created measurable results for companies ranging from start-ups with a great idea to nationally recognized publicly traded companies looking to grow their brand and streamline their marketing.

When it comes to growing your brand, if you’re not breaking the rules, you’re being left behind. At Brotherton, we’re redefining the rules. We keep going where other firms stop. Great brands aren’t born out of a “me too” attitude.

 

Rick Brotherton, CEO & Creative Director 

RMB-headshot-BW-webSince 1993, Rick Brotherton has worked with B2B and B2C corporations developing and executing integrated marketing plans, strategies, and campaigns designed to generate sales and grow brand awareness across multiple channels and industries. Rick’s experience includes working with companies ranging from start-ups to nationally recognized institutions looking to grow their brand, streamline marketing efforts and increase market share. His specialty is the creative development and implementation of integrated marketing and communications solutions with the focus on increasing brand awareness while improving ROI and ROO.

Mr. Brotherton previously served as the Vice President of Marketing for First Team Real Estate. During his tenure with First Team he managed a marketing department of 12 and focused his efforts on serving 1800 agents across 22 offices. During this time he was responsible for improving marketing results for new agents to agents producing over $200 Million. His “SIMPLE Marketing” strategy was adopted by agents company wide, saving agents time and money on marketing.

A founding member of the Jessie Rees Foundation, he serves on the Board of Directors and leverages his marketing expertise to encourage kids fighting cancer to NEGU… Never Ever Give Up!